Zhu Zhu pets - the gang of five motorized toy hamsters with artificial intelligence that interact with their environment and kids - are, without a doubt, the must have toy for 2009's festive season. In fact, demand is so high that Toys R Us decided not to include them in their Xmas catalog so as not to disappoint shoppers.
The five hamsters are named Num Nums, Mr. Squiggles, Chunk, Patches and Pipsqueak. Apart from the individual hamsters, there is a huge selection of toys and accessories (tracks, tubes, wheels, cars, skateboards etc.) available for the kids to arrange in different combinations.
Children, both boys and girls, between the ages of 4 and 10 are the target group for these toys. As they contain moving parts and batteries, they are not suitable for very small children.
Cepia, the manufacturers, were founded in 2004 and are based in St. Louis. Since the Zhu Zhu Pets launched in August of 2009, six million units have been shipped. A further six million unit sales are anticipated between now and Christmas 2009. The hamsters are currently spending an average of less than three minutes on the shelves before being snapped up.
Prices are starting to creep up as demand outstrips supply - both for the hamsters and their accessories. You can already find these for sale on eBay. Prices are, of course, higher than retail and can be expected to rise the closer we get to Xmas.
Cepia expect to sell between $ 300 and $ 400 million of toys over the next twelve months. They intend to extend their range to include hedgehogs, rabbits, chipmunks and squirrels - all of which should have a similar appeal to children as the Zhu Zhu hamsters.
The five hamsters are named Num Nums, Mr. Squiggles, Chunk, Patches and Pipsqueak. Apart from the individual hamsters, there is a huge selection of toys and accessories (tracks, tubes, wheels, cars, skateboards etc.) available for the kids to arrange in different combinations.
Children, both boys and girls, between the ages of 4 and 10 are the target group for these toys. As they contain moving parts and batteries, they are not suitable for very small children.
Cepia, the manufacturers, were founded in 2004 and are based in St. Louis. Since the Zhu Zhu Pets launched in August of 2009, six million units have been shipped. A further six million unit sales are anticipated between now and Christmas 2009. The hamsters are currently spending an average of less than three minutes on the shelves before being snapped up.
Prices are starting to creep up as demand outstrips supply - both for the hamsters and their accessories. You can already find these for sale on eBay. Prices are, of course, higher than retail and can be expected to rise the closer we get to Xmas.
Cepia expect to sell between $ 300 and $ 400 million of toys over the next twelve months. They intend to extend their range to include hedgehogs, rabbits, chipmunks and squirrels - all of which should have a similar appeal to children as the Zhu Zhu hamsters.
About the Author:
Discover the Zhu Zhu Pets, at Harold Peterson's site on Zhu Zhu Hamsters and find out where you can still get them in stock.
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